News

Make A Difference With A Visual Framework

Visual Frameworks are a great way to gain marketing and business insights. I use a range of them in my work with clients in various creative and strategic marketing engagements. I love using them because they combine creativity with process to produce specific outcomes. Put another way; visual frameworks provide rules and constraints that focus attention and drive results. Another…

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Happy Birthday Walter Ohlmann

December 9th, 2016 would have marked the 88th Birthday of Walter Ohlmann, who passed away this past August.  During his more than 50 years here at The Ohlmann Group, Walter was typically the first person in the building in the morning. He could almost always be found quietly working away behind his office desk. Over decades, countless employees would inevitably…

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The Legacy Lives On

Today, we begin the monumental task of carrying on the legacy of Walter Ohlmann, who passed away last Friday and was laid to rest yesterday in his beloved hometown of Dayton, Ohio. The impact this man made on this world, this community, this business and every one of its employees can not be overstated. He was a giant – an…

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Better Together: TV & Social Media

Recent data from Nielsen shows that, in spite of rumors otherwise, we watch a lot of television every day. How much is a lot of television? On average about 5 hours of it as well as 34 more minutes of time shifted programming. TV is dead? Um… not quite. What’s helping to drive television’s continued popularity may surprise you –…

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Getting Engaged

Today’s PRSA Dayton’s monthly lunch meeting featured a panel discussion on the topic of Creating Writing that Engages an Audience.  The panel of experts included Val Beerbower, Jim Dillon, Norm Vallone, and Leigh Wilkins and was moderated by the always engaging Natasha Baker.  The discussion lasted just over 30 minutes, with panelists fielding questions from both the moderator and the…

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You’re The Best Around, Nothing’s Gonna Ever Keep You Down

Last Thursday evening The Ohlmann Group marketing team joined a small group of businesses from across the Dayton region to celebrate being named by the Dayton Business Journal as one of Dayton’s Best Places to Work for 2014.   The event featured a marching band, costumes, songs, cheers, fun, food, drink, and an auditorium filled with exceptionally talented and extremely…

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Brains, Stories, Reality and Marketing

The human brain is incredible. It has the ability to quickly process bits and pieces of information, draw conclusions, and make decisions about our ever changing world. Thousands of years ago, this skill served homo sapiens well in determining what we could and could not eat, and what was and was not interested in eating us. Today, we use these…

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7 Guerilla Marketing Lessons from Al Lautenslager

Al Lautenslager is the author of the best selling book Guerrilla Marketing in 30 Days. He helps people understand and use Guerrilla Marketing to grow their businesses. Yesterday, Al gave a great presentation at Sinclair Community College to the members of AAF Dayton and PRSA Dayton. In his presentation he shared a wide range of strategies, stories, tips, and tactics…

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A Great Day at The Ohlmann Group

I am thrilled to announce that Garry Day, former President of Sabatino Day, has joined The Ohlmann Group team as an Account Manager.  As the “new guy” here at The OG, Garry brings with him over 25 years of agency experience and a wealth of knowledge about marketing strategy, advertising, creative thinking, business development and client service.  Garry will play…

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Don’t Miss SummitUp 2013

One week from today, on October 15th, 2013, the SummitUp conference will take place at Sinclair Community College in Dayton, Ohio.  The all day event, now in its 5th year, is a collaborative effort between multiple organizations in the Dayton region such as AAF Dayton, New Media Dayton, Women in Business Networking, and PRSA Dayton.  Every year SummitUp features excellent…

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