If you’ve driven around the Miami Valley area in the past decade, chances are you’ve spotted an iconic black and pink billboard for Trimbach’s Body Shop. Maybe it made you chuckle. Maybe it made you take a double-take. Maybe it made you think of an automotive-inspired pun of your own!
Since our partnership with Trimbach’s began in 2013, Ohlmann Group has helped steer the brand forward with a full rebrand, website redesign, and a robust media strategy. But the most striking—and lasting—change we implemented for Trimbach’s was in their brand voice, letting it blossom to show the warmth and good humor of the company itself.
Celebrating 200 Billboards — and Counting!
A billboard campaign was a natural fit for Trimbach’s on-the-go audience, offering a perfect canvas for a brand that isn’t afraid to show some personality.
In fact, Trimbach’s outdoor campaign has been so successful that we recently celebrated over 200 billboards created for the body shop. That’s 200 punchy, personality-packed, head-turning messages that reinforce Trimbach’s unmistakable voice while keeping their brand in front of thousands of drivers every day.
As we cruise ahead to the next milestone, we’re grateful to Trimbach’s for trusting us with this fun and memorable campaign. We can’t wait to see where the road leads next!
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