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The Creative Brief: Five- Questions

BY: ON March 12, 2012

Creativity is important and it is something you can build. We, here at The Ohlmann Group, want to help you be more creative, so we present to you The Creative Brief – our weekly creative workout. Think of it as p90x for your brain. This week we are attempting to pull out your inner Socrates with five-questions.


Below is a list of five random words. Your challenge: Review the list and develop the most interesting queries you can for each of the five words.

– survey
– aluminum
– croissant
– picture
– graph

Put together you best who, what, where, when, why, and how’s and get to work on creating great interrogatories.

Here is a final question: Why not share your questions with us by leaving a comment?

Have a creative week!

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